PChome privacy policy

Welcome to the PPay Service (hereinafter "the Service"). The Service is jointly provided by PChome Thailand Co., Ltd. (hereinafter "PChome Thailand") and its third-party cooperating partners.

This Privacy Policy applies only to information collected by PChomeThai when you use the Site or any of the Services and does not apply to information that PChomeThai receives or obtains offline. For the purposes of this Privacy Policy, “you” or “your” shall refer to you as a Member or any other visitor of the Site, as the case may be. Capitalized terms used but not defined herein shall have the meanings ascribed to them in the Terms of Use, available here (the “Terms of Use”)


It is your responsibility to submit accurate information to the Site or in connection with any of the Services. If you prefer that we not collect any personal information from you, please do not provide us with any such information. When you submit your personally identifiable and other information to us, you hereby consent to the collection, use and disclosure of such information as set forth in this Privacy Policy.

1. How we collect information

PChomeThai collects information from you in the following ways:

Purchases — When you place a purchase order on the Site or through the Services, you may provide PChomeThai with your name, address, phone number, e-mail address and payment information.

Non-Purchases — There may be instances when you are not making a purchase on the Site and you give us your name, address, phone number and/or e-mail address, and where applicable, payment information. Some situations when this may occur are when you become a Member, return or exchange merchandise, receive a gift from the Site or the Services or enter a contest or participate in a promotion or survey sponsored by PChomeThai.

Membership Account – You authorize PChomeThai to store your name, address, telephone number, e-mail address, shipping address (es) and payment information when you create a Membership Account on the Site or in connection with the use of the Services so that you may place orders more conveniently.

E-mail updates — When you subscribe to receive PChomeThai e-mail updates featuring service news, special discounts, contest announcements and more, PChomeThai requires your e-mail address. You can always opt-out of receiving e-mail updates by using the “unsubscribe link” provided with the e-mail communications, in the manner described below.

Automatically Generated Information — When you use the Site or the Services, technological tools, including, without limitation, “cookies,” collect certain information, as explained in the following section.

2. What information we collect

Personal Information - PChomeThai gathers Personal Information from you in order to provide superior service, customize our communications to you and administer our business. “Personal Information” is information that can personally identify you. You can provide Personal Information to us on the Site through various means, including through the creation of an online account, newsletter sign-up and submission of feedback forms, contact us forms, email forms and request for information forms. The information we collect may include Personal Information, such as your name, address, shipping address, telephone number and e-mail address.

We maintain one or more databases to store your Personal Information and may retain it as reasonably required to fulfill the purposes identified herein. Providing your Personal Information to us is your choice. If you choose not to provide us with certain Personal Information, you may not be able to take advantage of the Site or certain features thereof (including, without limitation, the Services).

Non-personal Information - When you visit the Site, we may automatically monitor your activity and collect general non-personal information, such as browser information, operating system information, search terms used to locate the Site, IP address, the date, time and length of stay, specific web pages accessed by you during your visit to the Site, the website that you go to when you leave the Site and any downloading you performed while on the Site. This information does not identify you personally. We may combine such general information with Personal Information and may use and disclose the combined information in a de-identified aggregated manner, as described in this Privacy Policy.

E-mail - In addition, when you send an email to us, we may retain your email address and the contents of the email you send. This Privacy Policy does not apply to content, business information, ideas, concepts or inventions that you send to PChomeThai. If you want to keep any information private or proprietary, please do not send such information to PChomeThai.

Cookies and Tracking Devices - When you view the Site or use the Services, we may store some information on your computer. This information will be in the form of a “cookie” or similar file and will help us in many ways. For example, cookies allow us to maintain session information during your use of the Site or the Services. With most Internet browsers, you can erase the type of cookies we use from your computer hard drive, block our cookies, or receive a warning before our cookie is stored. However, please note that while you may still use the Site and the Services, your actions in connection with such functions may interfere with the Site and the Services functioning properly.

3. How we use the information we collect

Except as specified in this Privacy Policy, PChomeThai does not rent, sell, trade or disclose your Personal Information to third parties without your consent. Some specific examples of how PChomeThai may use your Personal Information are, without limitation: to customize, analyze, adjust and improve the Site and the Services to better meet your needs; to respond to your inquiries; to provide you with marketing and promotional information about products and services we believe are of interest to you; to enforce PChomeThai’s user policies and other agreements with you; to provide you with important administrative information regarding the Site and the Services, such as changes to this Privacy Policy, the Terms of Use or our other policies, and to, more generally, facilitate communication between PChomeThai and you; and to prevent fraud and other prohibited or illegal activities.

In addition, PChomeThai may aggregate de-identified User data and information collected by PChomeThai in connection with your use of the Site or the Services, with non-identifiable anonymous data from other users and customers to create anonymous aggregated data that does not identify you (“Aggregated Data”). PChomeThai shall solely own all rights in and to any Aggregated Data, and has the irrevocable right to maintain, store, use, disclose or sell such Aggregated Data. PChomeThai may use Aggregated Data for its internal purposes, including, without limitation, to perform statistical analyses, and for PChomeThai’s other legitimate business purposes, including, without limitation, to supply market research to strategic partners, advertisers or other third parties.

4. Disclosure of the information we collect

We will not disclose your Personal Information without your consent, except as follows:

5. Controlling your information

We are committed to our customers and we respect their privacy. If you tell us that you do not want us to use your Personal Information to contact you, PChomeThai will respect your wishes. However, you acknowledge that, by opting-out of letting us use your Personal Information in accordance herewith, the Site or certain Services, or features thereof, may no longer be available to you. In addition, we are not responsible for removing your Personal Information from the lists of any third party who has previously been provided your information in accordance with this Privacy Policy.

Each of our email messages come with a simple “unsubscribe link” that permanently removes your address from our list. PChomeThai may, however, continue to use your Personal Information to contact you to service your account, or as otherwise authorized by law. Please note that if you use more than one name or email address when communicating with PChomeThai or using the Site or the Services, you may continue to receive communications from PChomeThai to any name and/or e-mail address not specified in your opt-out request. If you would like to modify or delete your Personal Information (including, without limitation, your password, email address, contact information, other Personal Information and user preferences), please login to your account at PChomeThai to make such changes or contact Customer Service with clear instructions about the information that you would like to have modified or deleted. You must promptly update your Personal Information if it changes or is inaccurate.

Information (including, without limitation, your password, email address, contact information, other Personal Information and user preferences), please login to your account at PChomeThai to make such changes or contact Customer Service with clear instructions about the information that you would like to have modified or deleted. You must promptly update your Personal Information if it changes or is inaccurate.

If you have been provided a username and password to access any Member Area, you are responsible for all actions taken with your username and password. Therefore, we recommend that you do not disclose such username or password to anyone. You may not allow others to use your username or password to access or use any part of the Site or any Services. If your username or password has been compromised for any reason, you should contact us immediately for a new username and password. On your request, we will deactivate your password and remove your contact information from our active databases. We will retain in our files the Personal Information you have asked us to remove from our active databases to prevent fraud, resolve disputes, troubleshoot problems, assist with any investigations, enforce our user policies and comply with legal requirements. Therefore, you should not expect that your Personal Information will be completely removed from our databases in response to your requests. However, such Personal Information will only be available to select employees, service providers and governmental persons or entities.

6. Security

PChomeThai has implemented physical, electronic and procedural safeguards to protect your information from unauthorized access and use. While PChomeThai strives to protect your information, no data transmission over the Internet is 100% secure and, consequently, we cannot guarantee the security of any information, nor should you expect that your Personal Information, searches or other communications with PChomeThai will always remain secure. You should be aware that PChomeThai has no control over the security of other sites on the Internet that you might visit or interact with even when a link to any such third party site appears on our Site.

In the event of a breach of the confidentiality or security of your Personal Information, PChomeThai will notify you as necessary so you can take appropriate protective steps. PChomeThai may notify you under such circumstances using the e-mail address (es) that we have on record for you.

7. Children/Minor

PChomeThai is concerned about the privacy and safety of children when they use the Internet. We will never knowingly request or collect personally identifiable information online from minors without prior verifiable parental consent.

To use any Site or Service, you must be the age of legal majority in your place of residence. By using the Site or any of the Services, you hereby represent that you are at least the age of legal majority in your place of residence or have otherwise provided us with parental consent. All information provided to PChomeThai will be treated as if it was provided by an adult.

8. Links to other websites

PChomeThai may provide links on the Site to third party websites that we do not own or control. PChomeThai assumes no responsibility for the information practices of websites you are able to access through the Site. These links to other websites do not imply affiliation or endorsement of a linked site. Any access to and use of such linked websites is not governed by this Privacy Policy but, instead, is governed by the privacy policies of those third party websites. We encourage you to review and understand the terms of use and privacy practices of third party websites before providing any information to or through them. PChomeThai does not assume, and expressly disclaims, any liability for third parties that have been provided with information as permitted by this Privacy Policy or who have collected information as permitted by this Privacy Policy (such as advertisers using third party cookies).

9. Opt-out policy

If you do not want your Personal Information used by PChomeThai, then you may opt-out of such disclosures by contacting us by email at support@pchome.co.th. However, we are not responsible for removing your Personal Information from the lists of any third party who has previously been provided your information in accordance with this Privacy Policy.

10. Export, Storage, Use

The Site is maintained in Republic of China (ROC). By using the Site or any of the Services, you authorize the export of Personal Information to the Republic of China (ROC) and its storage and use by PChomeThai or its vendors, contractors and partners, anywhere in the world, as specified in this Privacy Policy.

The internet access log of this Site is kept for 90 days from the first date of access.

11. Privacy Policy change

PChomeThai reserves the right, in its discretion, to change, modify, add, or remove portions from this Privacy Policy at any time by posting such changes here. You should review this Privacy Policy regularly for changes, and can easily see if changes have been made by checking the Last Updated date above. However, if at any time in the future we plan to use Personal Information in a way that differs from this Privacy Policy, we will post such changes here and provide you the opportunity to opt-out of such differing uses. Your continued use following the posting of any changes to this Privacy Policy means you accept such changes. If you object to any such modification, your sole recourse is to stop using the Site and/or the Services.

12. Conditions of use

If you choose to visit the Site or use the Services, your visit and any dispute over privacy is subject to the terms and conditions of this Privacy Policy and any other user policy available on the Site or otherwise provided to you by PChomeThai, including any limitations on damages and the application of the laws of the Kingdom of Thailand. If you have any questions or concerns about privacy or this Privacy Policy, please contact us at support@ppayonline.com PChome (Thailand) Co., Ltd.